Gretchen Reese | Content Manager

Gretchen Reese is the content manager at Utilimarc. She has experience in global and strategic marketing, previously working as a copywriter and content specialist for a London marketing agency and freelancing in multiple niches. She carries with her a vivid love of travel, English literature and European history – often you’ll find her with a pen, paper and cappuccino in hand.


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What will the new Ford F-150 Lightning electric pickup mean for fleets? | Utilimarc Blog

Most people tend to associate electric vehicles with smaller, lighter duty models that are not designed for heavier work loads. However, with Ford’s new F-150 model, they are setting themselves apart from their competitors by pushing the boundaries and setting the standard for other brands to pursue fully-electrified models that can get the tough jobs done in the future.

When you look at the amount of major manufacturers that are now talking about changing from gasoline and diesel to electricity, it’s not just the startup companies anymore. It’s actually now large companies General Motors, Chevrolet and Ford that are making the shift.

Electric Vehicle Battery Composition | Utilimarc Fleet FYIs

“They don’t have time to research it and study it. That creates a challenge for adoption. And so for what we do, and knowing lithium-ion, our goal is to make this not so scary. Make the transition simple for our customers, simple for the users. And that’s what we focus on.”

Utilimarc - How to Understand the ROI of Your Electric Vehicle Image is of a plug in electric vehicle

For those of us that like internal combustion engine vehicles, or perhaps we really need them, whether it’s your personal vehicle or perhaps you operate or run a fleet that simply cannot electrify due to lack of vehicle option availability, it doesn’t suit your region or type of work, et cetera, how can we make them to be more sustainable?

Could eFuel be the internal combustion engine's answer to fleet electrification?

The question is, is a reduction of nearly 85% of internal combustion engine emissions worth the initial higher price of this new fuel? Some may say they’re not ready to make the switch.

What is the most important thing to consider when expanding your fleet?

We all know that understanding your fleet’s data is vital. Especially so as new technologies emerge, and you’re looking to either improve cost efficiencies or implement new programs of acquisition and adoption.

Utilimarc - How to Understand the ROI of Your Electric Vehicle Image is of a plug in electric vehicle

“If you have the data you need in order to be able to report back on it to your user base, then a visualization through a dashboard or a scheduled PDF is a great way to facilitate that behavioral change.”

March Monthly Hotlist - Fleet FYIs Podcast | Utilimarc

Range anxiety is a huge issue for fleet operators, drivers, manager and directors – especially when it comes to a new battery technology that has primarily relied on more anecdotal data than real world examples. But, can you blame them?

Fleet FYIs Podcast with Volta Power Systems | Are Electric Vehicles As Sustainable as we think?

We’re breaking down sustainability from a new angle – focusing on what exactly makes this new technology sustainable, and whether or not the hunt for materials used to create batteries is as sustainable as you might think.

Electric Vehicle FAQs | Utilimarc Blog

Electric vehicles can be a surprisingly polarizing topic – you have those with valid concerns, and those who can’t help but sing their praise. But then you also have a group that are simply keen to learn more – about the benefits, the downsides and everything in-between.